Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto

By Cushman, Donald P., King, Sarah Sanderson

Published by State University of New York Press

English 164 pages 2012

Estimated reading time: 3 h

PDF

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About this book

Highlights successful communication practices at Dell, General Electric, Microsoft, and Monsanto. Through case studies of communication best practices at Dell, General Electric, Microsoft, and Monsanto, this book provides specific and powerful theories for leadership, marketing, and stockholder communication. Best practice limitations are also revealed in the cases of IBM, the Bumper Works, and Asea Brown and Boveri, where organizational learning, a firm's timeline, and corporate culture made implementation difficult. Taken collectively, these case studies suggest several ways in which benchmarking can become an important research methodology and theorist tool for understanding excellence in organizational practice.

Availability

Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto is available as PDF at 9 online bookshops. Bookshops carrying it include Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay.

Genres

Management Leadership Organizational Behavior

Language: English

In what formats is Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto available?: Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto is available as PDF at 9 online bookshops.
Where can I buy Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto?: You can buy Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto at Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay. Compare every option in the list on this page.
How long does it take to read Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto?: At an average reading pace, Communication Best Practices at Dell, General Electric, Microsoft, and Monsanto takes about 3 h to read (164 pages).