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Live Corporate Case Studies in Marketing

Live Corporate Case Studies in Marketing

By Prof. M. V. Kulkarni

Published by Everest Publishing House

English 436 pages 2023 ISBN 9788198615671
Estimated reading time: 8 h
PDF

About this book

CASE-STUDY means situation or problem study, which is important aspect of strategic marketing. Case Analysis means problem or situation analysis. If the strategist clearly understand the problem, then decision making for solving the problem could be easier. There might exist more than one solution to one case-problem. Hence normally it is quoted like alternative solution, 2, 3 etc. This book provides plenty of the cases in marketing. Part-I is about small case-studies. Part-II is about updated theory base cases, as well as big case studies. The specialty of Part-II is latest situations for life insurance & general insurance are highlighted. The book is prepared for all round situations in marketing. 

Availability

Live Corporate Case Studies in Marketing is available as PDF at 1 online bookshop. Buy it directly from its publisher at Everest Publishing House.

Audience
adults
Language
English
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In what formats is Live Corporate Case Studies in Marketing available?
Live Corporate Case Studies in Marketing is available as PDF at 1 online bookshop.
Where can I buy Live Corporate Case Studies in Marketing?
You can buy Live Corporate Case Studies in Marketing at Everest Publishing House. Compare every option in the list on this page.
How long does it take to read Live Corporate Case Studies in Marketing?
At an average reading pace, Live Corporate Case Studies in Marketing takes about 8 h to read (436 pages).

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