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See America

See America

Par Lee, Mordecai

Publié par State University of New York Press

English 266 pages 2020
Temps de lecture estimé : 4 h 53 min
PDF

À propos de ce livre

The first history of the US Travel Bureau, which set the precedent for federal involvement in promoting tourism and travel, an activity which continues today. Created in 1937 by Interior Secretary Harold Ickes and given formal status by Congress in 1940, the US Travel Bureau played a seminal role by setting the precedent for federal involvement in tourism. Business, otherwise hostile to FDR's New Deal, enthusiastically supported its work and Roosevelt, who significantly expanded the National Park system, saw increased tourism as a means to increase attendance, bolster economic activity, and counteract the Great Depression. The Bureau developed unusually extensive public relations and marketing programs that attempted to persuade citizens to travel more. The Travel Bureau also quietly engaged in vigorous marketing to encourage African Americans to travel, including sponsoring the 1940 and 1941 editions of the Green Book, the travel guide for African Americans facing segregated restaurants and lodging. Eventually, travel promotion was transferred to the Commerce Department by Congress and President Nixon with a federal surtax to fund it and where it continues today.

Disponibilité

See America est disponible en PDF dans 9 librairies en ligne. Parmi les librairies qui le proposent : Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay.

Langue
English
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Dans quels formats See America est-il disponible ?
See America est disponible en PDF dans 9 librairies en ligne.
Où puis-je acheter See America ?
Vous pouvez acheter See America sur Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay. Comparez toutes les options dans la liste de cette page.
Combien de temps faut-il pour lire See America ?
À un rythme de lecture moyen, See America se lit en environ 4 h 53 min (266 pages).

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