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Intercultural Competencies in China

Intercultural Competencies in China

Pubblicato da Kohlhammer Verlag

English 155 pagine 2017 ISBN 9783170322356
Tempo di lettura stimato: 2 h 51 min
PDF

Informazioni su questo libro

This volume focuses on a market that is one of the world=s economically most important and at the same time one of the most difficult to understand culturally - at least from a Western point of view. China is the world=s second largest economy in terms of nominal GDP and the largest in terms of purchasing power parity. At the same time, China has one of the world=s oldest cultures and was the cradle for extremely influential philosophical approaches that even today continue to have a tremendous impact on every sphere of Chinese society. As a result, business in China is - directly or indirectly - influenced by a distinct Chinese pragmatism, personalized networking (guanxi), the concept of "saving face" and the idea of business as a battlefield. Familiarity with Chinese culture and negotiating practices is a key factor for promoting successful business transactions. In this book, the authors aim to close the gap between publications that are of purely academic interest, on the one hand, and general guidebooks on the other. Intercultural Competencies in China provides a comprehensive selection of topics that are crucial for understanding what lies behind cultural differences - making the book essential reading for business purposes and private contacts in China. Although the book is academically oriented, all of the essays are also accessible for the general reader.

Disponibilità

Intercultural Competencies in China è disponibile come PDF in 8 librerie online. Tra le librerie che lo vendono ci sono Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay.

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English
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In quali formati è disponibile Intercultural Competencies in China?
Intercultural Competencies in China è disponibile come PDF in 8 librerie online.
Dove posso comprare Intercultural Competencies in China?
Puoi comprare Intercultural Competencies in China su Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay. Confronta tutte le opzioni nell’elenco di questa pagina.
Quanto tempo ci vuole per leggere Intercultural Competencies in China?
A un ritmo di lettura medio, Intercultural Competencies in China si legge in circa 2 h 51 min (155 pagine).

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