The Narrative of Purpose

Di Brooks, Elena

Pubblicato da epubli

English 2026 ISBN 9783565361939

eBook

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Disponibile in 8 librerie

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Informazioni su questo libro

This book explores how founders and leaders can reshape their corporate narrative to center around purpose rather than pure profit. It examines how storytelling grounded in authentic values fosters stronger engagement, clearer identity, and more sustainable growth. By revealing the strategic role of meaning in branding and leadership communication, it reframes narrative building as a process of coherence—aligning mission, message, and market behavior. Readers will discover how to craft stories that resonate emotionally while advancing long-term strategic goals. It is a guide for purpose-driven entrepreneurs who aim to inspire trust and loyalty through meaningful storytelling.

Disponibilità

The Narrative of Purpose è disponibile come eBook in 8 librerie online. Tra le librerie che lo vendono ci sono Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay.

Categorie

Leadership

Lingua: English

Domande frequenti

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