Dove posso comprare Price to Win: The Hidden Psychology Behind Profitable Pricing?

Puoi comprare Price to Win: The Hidden Psychology Behind Profitable Pricing su Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay. Confronta tutte le opzioni nell’elenco di questa pagina.

Price to Win: The Hidden Psychology Behind Profitable Pricing

Di Lewis, Brianna

Pubblicato da epubli

English 2025 ISBN 9783565146031

eBook

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Disponibile in 8 librerie

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Informazioni su questo libro

Why do customers happily pay more for some products and resist paying less for others? Price to Win reveals the fascinating psychology and science behind pricing that persuades, converts, and maximizes profit. More than just numbers, great pricing is about understanding human behavior—anchoring, perceived fairness, scarcity, and emotional value. This book guides entrepreneurs and business leaders through building a pricing strategy that aligns with both customer psychology and business goals. Learn how to test, adjust, and communicate prices that reflect value instead of cost. With real examples from leading brands and actionable frameworks, you'll gain the tools to price confidently—and profit intelligently.

Disponibilità

Price to Win: The Hidden Psychology Behind Profitable Pricing è disponibile come eBook in 8 librerie online. Tra le librerie che lo vendono ci sono Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay.

Categorie

Marketing

Lingua: English

Domande frequenti

In quali formati è disponibile Price to Win: The Hidden Psychology Behind Profitable Pricing?: Price to Win: The Hidden Psychology Behind Profitable Pricing è disponibile come eBook in 8 librerie online.
Dove posso comprare Price to Win: The Hidden Psychology Behind Profitable Pricing?: Puoi comprare Price to Win: The Hidden Psychology Behind Profitable Pricing su Bajalibros Argentina, Bajalibros Latam, Bookshop Uruguay. Confronta tutte le opzioni nell’elenco di questa pagina.